Why do companies pay millions to advertise with commercials …. because video works!!!
- 4 x as many buyers would rather watch a video than read about it.
- 74% of all internet traffic in 2017 will be video.
- Videos are shared 1200 x more than links and texts combined.
- 58% of buyers expect to see a video of a home they are viewing.
- One minute of video is equal to the value of 1.8 million words.
SOURCE: Forrester Research, ComScore, Online Publishers Assoc, NAR, Nielsen, PEW Research, Cisco, KissMetrics, MultiChannle Merchant, eMarketer
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